To the loyal SwitchPack:

We baked our last almonds in 2011, and let SWB wind down. We could never express what your support has meant to us - but we'll start with a sincere THANK YOU.

Of course, its just another turn - er, switchback (damn that was a great brand concept) - in the trail. Its safe to say, we're "cereal" entrepreneurs now. Check out our latest project - BLOCKBiRD, and stay tuned. Or check out our good friends over at Line Genie.

Remember, sometimes you gotta go sideways to keep moving forward.

Keep in touch and always be reaching,

-Team SWB

"Stay loose. Stay liquid. Laugh a lot. But be ready..."

A great feature by Wade Roush on the normally tech-focused Xconomy Boston hub: Silicon Chef - A Half-Baked Guide to Food Startups.  

"When the ex-CEO of Pure Digital...wins funding from Sequoia Capital to open a chain of grilled cheese sandwich shops, it may be time to abandon your own enterprise-cloud-marketing-analytics-automation venture or your social-mobile-deals-gamification startup and think about getting into the food business."

He goes on to feature a number of cool food start-ups, some certainly utilizing the web and technology.  Don't forget Abe's Market and Overshores! 

This winter, we were back in the kitchen perfecting our recipes for Cocoa and Mango flavored Switchback. They're finally here and available for sale on our Products page.

Presently, we're offering a discounted 3-Pack of all three flavors for $14.99 PLUS free shipping.

If you're looking for different combinations or quantities, please stay tuned for details about our Amazon store - where you'll be able to purchase in any combination - coming soon...

Give us a shout with questions or comments: info@switchbacklife.com